Digital Advantage

Newsroom

Published August 29, 2022
By RWS

AdRocket™: Keeping Up with the Fast-Paced Digital Advertising Battleground

How quickly are things changing in the digital advertising marketplace? Fast enough that Facebook estimated it would lose $10 billion in revenue this year.

Digital Advantage

Newsroom

Published August 22, 2022
By RWS

WebFronts® Optimized Furniture Experience Entices Online Shoppers Ready to Buy

Searching for new kitchen furniture online? Chances are you’re ready to buy. Unlike other industries, where the majority of online searches are informational, nearly

Digital Advantage

Newsroom

Published May 12, 2022
By Furniture Today

Nationwide partnership allows members to tap into real-time buying data

WINSTON-SALEM, N.C. — Industry buying group Nationwide Marketing Group is teaming up with website partners Site on Time (SOT) and Retailer Web Services to provide free access to

Digital Advantage

Newsroom

Published February 6, 2022
By Furniture Today

Nationwide’s new online platform simplifies e-commerce

PHOENIX — As a way to help its retail members compete in the growing world of e-commerce, Nationwide Marketing Group unveiled what it calls

Digital Advantage

Newsroom

Published October 6, 2021
By RWS

INFOGRAPHIC: 6 Steps to a Smart Pricing Strategy

As an independent retailer, online pricing is a critical part of your business.Price too high and shoppers are likely to look elsewhere. Price too

Digital Advantage

Newsroom

Published September 15, 2021
By RWS

The Cookie is Crumbling: A Primer on Big Tech’s Privacy Push

There’s an old expression in the ad industry that states “if you’re not paying for the product, you are the product.” That has been

Digital Advantage

Newsroom

Published September 10, 2021
By RWS

INFOGRAPHIC: Top 10 Categories Purchased Online

In the first half of 2021 compared to the same time period in 2020, here’s a comparison of the top 10 categories purchased online

Digital Advantage

Newsroom

Published September 8, 2021
By RWS

INFOGRAPHIC: Shopper Behavior Online vs. In-Store

Dating back to 2019, the numbers tell an interesting story: How has the pandemic impacted where retailers across the RWS do business, online vs.

Digital Advantage

Newsroom

Published September 2, 2021
By RWS

Pumpkin Spice & Everything Nice: How can independent retailers prepare for their share of the holiday pie?

A 10-point checklist to ensure your shopping cart is optimized for conversion success The first day of fall may be September 22 and despite

Digital Advantage

Newsroom

Published September 2, 2021
By RWS

INFOGRAPHIC: 10 Tips to Ensure Your Shopping Cart is Optimized for Conversion Success

Download a PDF version. See Pumpkin Spice & Everything Nice: How can independent retailers prepare for their share of the holiday pie?